E2 - Buyer’s perspective: Create, communicate and quantify value for CxO impact
Recommended Audience: SAM/KAM/GAM, SAM Program Leaders, SAM Managers
Level of proficiency: Foundational / Intermediate
Certification eligibility: Yes
Presented by: Corporate Visions Inc. (CVI)
Led by a seasoned executive who has spent a career on the other side of the desk – where your customer sits – this session shares a buyer's perspective on how investment decisions are made. You'll gain strategies for engaging executive-level buyers and effectively positioning the business value of your solution. Course Requirements: Willingness to participate in role-playing exercises.
CSAM candidates may take this online course in place of the in-person presentations available at SAMA Academies.
The online course includes online video modules, simulations, and exercises to be completed at the participants own pace, within a six-week period. The exercises, once completed, will be evaluated by a top procurement executive. This executive will provide personalized feedback on performance and offer suggestions for improvement.
*CSAM candidates must to complete all exercises within the six week time frame in order to earn credit towards the Certification program.